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Video Marketing Platform

All the tools you need to succeed with video across the customer journey

Video section
Spot
Plays Analytics
Videopage

Video Player

Run your own video player, not someone else’s

It’s your video so why show it through a third-party provider? The TwentyThree Video Player gives you full control of your data and your branding – and the fastest processing available.

Always on brand

Easily add your brand identity to your Video Player for a seamless fit with your site.

4K stunning video

Every video plays in industry-leading full HD

Real labeling

Real Video Labeling

77% of people want to know if what they’re watching is AI generated. Let your audience know what they’re watching is real with customisable Real Video Labelling.

Any device, any browser

Our Video Player works universally so you’ll never worry about compatibility.

Collectleads

Collect leads

Use TwentyThree’s Collectors and add lead capture forms to your videos - proven to perform more effectively than static lead forms.

Multiple players

Choose from our standard options or create and customise your own players - you decide how you want your video to play.

Video Section

Get all your videos on your site in one place in a matter of hours

Get all your videos into play with our dedicated, easily brandable Video Section. Works with any CMS straight out of the box so it becomes a seamless part of your website experience.

Video section singel page

Video landing pages

Each video in your Video Section has its own landing page, providing a potentially massive boost to your inbound traffic.

Multiple template

Decide how you want to display your videos – choose from five templates.

"Company websites are becoming video-driven but there’s no easy way for companies to actually get their videos onto their sites. So we created one that’s plug and play."

Thomas Madsen-Mygdal, TwentyThree co-founder

Hub

Your brand always

Easily add your brand identity to your Video Section for a seamless fit with your site.

Spots

Embed your videos once, manage them forever

It’s a new dawn for content managers... Spots makes putting videos on your site – and managing them – dramatically easier. Put your videos to work faster!

Spot 2

Goodbye copy and paste

Embed your video once and then you’ll never have to copy and paste again. You can change your video in a couple of quick clicks.

“We’ve had the embed code for 20 years so it was time for a change. As websites become more video-driven, web managers need faster ways to work with their content.”

Thomas Madsen-Mygdal, TwentyThree co-founder

NativeEdit

No need to log in to TwentyThree - use NativeEdit to change your videos directly on your site.

Spots quick pick

Quick pick

Select which video you want to put on your site using the overview feature.

Decide how you want to display your video – choose between Ambient, Video, Carousel, and Thumbnail.

Spot single video

Single Video

Embed, manage, and collect data on a single video with only a couple of clicks. It’s as simple as it is powerful.

Feature Device

Thumbnails

Showcase several video thumbnails in a single Spot with multiple options for layouts, playback, and other customisations.

Spost AB

A/B Test

A/B test Single Video Spots across your website in seconds, and get actionable data on plays, impressions, clicks, engagement rate, and engagement time.

Spot Carousel

Carousel

Highlight multiple videos in a sliding group, with several customisation options for how they’re presented.

Spot Showcase

Showcase

Embed multiple videos in a mixed layout to create a mosaic of content introducing your team, brand, or product.

Spot gallery

Gallery

Present series of videos with Gallery, letting your website visitors easily navigate between them with the thumbnail slider.

Spot picture

Picture in Picture

Got a key video for your brand? Play it picture-in-picture at the corner of your website pages with the option to enlarge it.

Spot Personal

Vertical Message

Engage visitors to your website with vertical video messages with built in calls to action in the corner of your pages.

Works with your CMS

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Sitecore
Logo Umbraco

Video Analytics

Stop running blind on video

Maximize your investment in video with the world’s most advanced video analytics tool. Get a granular understanding of how each video performs for deeper insight into video’s role in the effectiveness of your overall marketing strategy.

Plays Analytics

Plays

See how many times a particular video has been played – and what percentage of your total number of views that video is responsible for.

Reports

Create customized reports for truly granular insights. Select your filters, choose the timeframe and generate the data you need to understand and improve how your videos perform.

“Very few marketers know what share of their brand engagement comes through video. As companies start to increase their investment in video, it’s time to go beyond vanity metrics and go deep on what really matters.”

Thomas Madsen-Mygdal, TwentyThree co-founder

Analytics2

FullMetrics

Get in-depth data on video engagement and conversions, measurable both by channel and on an individual viewer level.

Even more ways to optimize your video investment...

Dashboard

Your at-a-glance overview of how all your videos are performing so you can monitor - and adjust - your investment

Playthrough percentage

A simple but powerful metric so you can track how often a particular video is played all the way through.

Play rate

A useful tool that measures the number of plays generated each time the video is loaded on the page.

Video Attribution

Add video engagement to your lead scoring model to instantly improve attribution

Chances are you’re measuring how visitors engage with every aspect of your site – except your videos. Adding Video Attribution to your toolkit can help you improve your attribution model by as much as 50%.

Attribution

Attribute your video engagement

Build a richer picture of how people interact with your videos with heat maps, play length and much more.

"We believe you should define your own social contract with your users – not a third-party tech company. TwentyThree can run without cookies but also offers audience tracking so you can see which of your videos are performing from a commercial standpoint."

Thomas Madsen-Mygdal, TwentyThree co-founder

Video Attribution works out of the box with HubSpot and Marketo – and can be quickly integrated with any other – so you can seamlessly capture contact details for the people who interact with your videos.

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Human Form 2

See the world’s first video marketing platform in action.

See for yourself why every day, more and more of the world’s best webinar program managers, video producers and marketing leaders upgrade their companies to TwentyThree.

One of our Video Marketing Experts will be in touch to give you a tailored demo.

Proudly European

Designed, built and hosted in Denmark, TwentyThree is proud to support European jobs and European companies.