In the Analytics section under the Overview tab, you’ll find a comprehensive overview of all your video performances. By default, the page displays a day-by-day view of video plays, but you can customize the time frame using the date menu in the upper-right corner. Scrolling down, you’ll see key metrics such as total impressions, plays, and engagement time. Below, there’s a detailed list of all your videos with these metrics individually broken down.

Videos By platform

This section provides insights into video performance across various platforms, such as TwentyThree, Facebook, and YouTube. You can choose to view this data as an overview chart or as a visual map for a more visual breakdown.

Categories

Here, you’ll find a summary of video performance divided by category, with each category showing its unique statistics. The circular chart on this page represents the percentage breakdown of plays by category.

Day of week

This page shows a breakdown of video plays by the average for each day of the week. If you select a time frame longer than seven days, the graph will display an average of plays per weekday over that period.